Delivering happiness through flowers

For Floral Works, a Mumbai-based floral brand, I designed a fresh and elegant identity that reflects their core promise—spreading joy through flowers. The project involved crafting a logo that embodies softness, warmth, and creativity, aligning perfectly with their offerings in floral gifting, bespoke décor, and subscription services.

The visual language combines a soothing lavender backdrop with expressive, handwritten typography, symbolizing both emotion and artistry. The playful yet graceful script captures the essence of flowers—delicate, yet full of life.

This identity system not only enhances brand recall but also communicates Floral Works’ philosophy of creating everyday happiness through blooms.

Floral Works Instagram