• LOGO & BRANDING
  • EDITORIAL
  • PACKAGING
  • GRAPHICS
  • ILLUSTRATIONS
  • About
  • CONTACT

Shilpi Chauhan Chakraborty

Visual Communication Designer

  • LOGO & BRANDING
  • EDITORIAL
  • PACKAGING
  • GRAPHICS
  • ILLUSTRATIONS
  • About
  • CONTACT

TAJ MAHAL BASMATI RICE

Project: Logo & Packaging
County: Nepal

Taj Mahal Basmati Rice, where design meets heritage and everyday staples are elevated through storytelling.

For this project, I created the logo and full packaging system for three premium variants: Diamond, Gold, and Silver.

Drawing inspiration from the timeless beauty of the Taj Mahal, the design reflects purity, symmetry, and refinement — qualities that mirror the grain itself.

From the line illustrations of farmers and harvest to the serene colour palettes and architectural motifs across all packs, the visual language celebrates:
- Authenticity
- Meticulous cultivation
- A taste of timeless perfection

Each pack honours India’s culinary heritage while creating a distinct premium shelf presence for the Nepalese market.

Artboard 1 copy 4.png
Artboard 1.png
DIAMONG MOCK UP.png
GOLD MOCK UP.png
SILVER MOCK UP.png

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